In this video Justin is dressed in a plain grey hoodie, with a black t-shirt and dark coloured jeans. His costume and hair style are consistent throughout the music video. The costume is not revealing or flashy and over the top as it portrays somebody of his age and target audience. It is a typical teenage boy outfit, also his friend is wearing something similar which shows that they are laid back and simplistic.
Once again this shows how important ideas of costume and set- alongside a storyline is effective in creativity follows.